25
Aug
The edible oil industry is one of the most essential and consistently growing sectors in the global food economy. From households to restaurants, bakeries to packaged food manufacturers, edible oils are a vital ingredient...
25
Aug
As India strides forward in its economic growth journey, the FMCG sector, particularly the edible oil industry, is witnessing steady and sustainable expansion. At the heart of this transformation is Ajanta Soya Limited, a...
11
Aug
In every Indian kitchen, cooking oil is more than just an ingredient—it’s a foundation of every meal. Whether you’re preparing a light dal, frying crispy pakoras, or cooking a rich curry, the type of...
11
Aug
When it comes to baking in India, the conversation often centers around ingredients like flour, sugar, and leavening agents. But one ingredient that is quietly making its mark in the baking world is mustard...
04
Aug
When it comes to preparing authentic and delicious Indian food, choosing the right cooking oil is as important as selecting the right ingredients and spices. Indian cuisine involves a wide range of cooking techniques—deep-frying,...
04
Aug
Indian cuisine is a celebration of flavors, spices, and diverse cooking methods—from deep-frying and sautéing to tempering and slow simmering. To truly bring out the richness of Indian recipes, the choice of cooking oil...
28
Jul
When it comes to preparing delicious and authentic Indian meals, the choice of cooking oil plays a crucial role. Indian cuisine is known for its bold flavors, rich spices, and diverse cooking techniques—ranging from...
28
Jul
In the diverse world of Indian cooking, fat plays a foundational role—not just in flavor, but in texture, aroma, and even visual appeal. While traditional ghee holds nostalgic and cultural significance, the culinary landscape...
24
Jul
When it comes to traditional Indian cooking, ghee holds a timeless place in our kitchens. From golden parathas sizzling on the tawa to sweets that melt in your mouth, the rich aroma and texture...
24
Jul
In the world of baking, where precision and consistency are key, choosing the right fat can make or break your final product. Whether you're baking flaky croissants, buttery cookies, moist cakes, or soft breads,...
16
May
Beat the Big Apps at Their Own Game!
आजकल तो सब कुछ “10-minute delivery” का ज़माना है!
But as a kirana store or general store owner, does that mean game over?
बिलकुल नहीं!
At Ajanta...
15
May
Every shelf in the supermarket screams "heart-healthy," "organic," "low cholesterol"—but do we really know what we’re buying?
In a market flooded with choices, understanding your cooking oil can mean the difference between good health &...
10
May
A Smart Survival and growth
In today’s fast-paced market, convenience is king, and small retailers are feeling the pressure more than ever.
Whether it’s from online giants offering 10-minute deliveries or inconsistent pricing from local distributors,...
10
May
Smart Strategies for Modern Manufacturers
In today’s fast-moving FMCG and edible oil landscape, retaining consumer loyalty is harder than ever. The market is flooded with new entrants—Flashy, VC-backed brands with aggressive marketing, eye-catching packaging, and...
09
May
Smart Solutions for Smarter Growth
In today’s highly competitive edible oil market, retailers are no longer loyal by default. With dozens of options and aggressive pricing tactics by new entrants, even long-term retailers can switch...
14
Apr
Vanaspati ghee has a specific place in the world of cooking fats, specially in indian cooking. This vegetable-based product, which is frequently misinterpreted, has a number of advantages that make it a popular option...
04
Apr
This Ram Navmi, Shift from Margin Worries to Business Growth
In the FMCG (Fast Moving Consumer Goods) industry, many business owners face the same issue — rising costs and shrinking margins. With constant price fluctuations,...
05
Feb
Vanaspati ghee stands out as a versatile and economical alternative to traditional ghee in South Asian cooking and industrial food production. This hydrogenated vegetable oil not only offers a more affordable option but also...